The Anatomy Of A Buyer Persona

The Anatomy Of A Buyer Persona

What are Buyer Personas and how you can create them for your business? Starting with the basics, a Buyer Persona is a profile describing your ideal customer based on research, surveys, and information gathered internally at your company. Personas will cover who your...
How To Add Personality to Your Brand

How To Add Personality to Your Brand

Why Your Brand Needs a Recognizable Personality and How To Create One Behind every successful business is a well-developed brand personality. Establishing a brand personality is important since this is how consumers create an emotional attachment to your company....
The Framework for Writing a Great Blog

The Framework for Writing a Great Blog

10 Tips on How to Write a Blog Post Want to learn how to write a blog post but aren’t sure where to begin? Well you are in the right place. Regular blogging can build relationships, increase brand awareness, and attract quality leads, among many other...