3 Simple Steps for Conducting UX Research UX research is vital for gaining a deeper understanding of your different customer types — including who, what, where, when, and why they behave in certain ways. Moreover, UX research aims to guide your teams in writing for,...
Google Data Studio: More Than A Reporting Tool Aggregating data for clients can be time-consuming and, if we’re honest, a bit daunting. Utilizing a tool such as Google Data Studio will not only help bring together Google Ads and Analytics data, Google Sheets, YouTube,...
How to Create a Successful Account-Based Marketing Strategy The goal of every business is to reach potential customers in the most effective way –– and as marketers continue to improve their methods for attracting them, they have also become more adept at identifying...
Take Your Marketing to the Next Level with the HubSpot Operations Hub If you are involved in the operations side of your business, you know the many challenges of attempting to integrate the various softwares and CRMs that are used from one department to...
The Best Online Certifications for Digital Marketers Looking to stay up to date on the latest digital marketing trends and platforms? Or learn about a different aspect of the field that you may not be as familiar with? Completing online certifications is a...
Boost Your Store’s Conversion Rates Using These Shopify Apps So, you’ve successfully gotten people to your store — but what are they doing once they get there? While driving traffic to your Shopify Store is a critical piece of the ecommerce puzzle, there isn’t much...
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