Marketing Blogs
Creative Ways to Use Clubhouse for Your Business
Learn All About Using the Clubhouse App Have you heard of the newest social media platform on the scene? The Clubhouse app is a drop-in audio chat platform designed for users to discuss various interests and topics. The platform was launched in April 2020 and...
Proactive vs. Reactive: How to Enhance Your Social Media Strategy
Which Social Media Strategy Works for Your Brand? When creating a social media strategy for your brand, you may be unsure if you should employ a proactive or reactive strategy. Proactive strategies allow you to be prepared so you don’t have to come up with content on...
The Top 5 Social Media Trends 2021
Social Media Trends 2021: Everything You Need to Know Have you ever opened Facebook or Twitter, only to find that it looks completely different than what you were used to? On social media, as with digital marketing, things are continually changing! By analyzing...
7 Shopify Apps That Improve Conversion Rates
Boost Your Store’s Conversion Rates Using These Shopify Apps So, you’ve successfully gotten people to your store — but what are they doing once they get there? While driving traffic to your Shopify Store is a critical piece of the ecommerce puzzle, there isn’t much...
The Rising Importance of Content Syndication
Your Guide to Understanding Content Syndication When it comes to your content, you’ve done all the right things. You’ve written your blog, published it on your website, promoted it across all your social media channels, and have even optimized it to make the search...
Google’s New Ranking Signals Coming In Spring 2021
How Google’s New Core Web Vitals Will Impact Rankings in 2021 Surprise! Google is changing up the algorithm…again. This time, the super search engine is adding new page experience ranking signals to determine who will land on the ever-so-important first page of...
TikTok Ads: How To Leverage Them For Your Brand
Everything You Need to Know About TikTok Ads Unless you’ve been living under a rock this year, chances are you’ve heard about TikTok. (And no, we aren’t talking about Ke$ha’s iconic pop song from the early 2000s.) The TikTok we are referring to is a social media...
Incorporate PPC and Inbound Strategies in Your Digital Marketing Campaigns
Steps to Incorporate PPC and Inbound Strategies in Your Marketing Efforts The landscape of paid search is changing –– that’s no secret. From the ever-fluctuating Google algorithm to the introduction of new headlines and descriptions, continuing education in your PPC...
The Benefits of Optimizing Your Google My Business Listing
14 Tips for Optimizing Your GMB Listing Have you ever done a Google search and noticed a company’s profile pop up on the right side of the screen with all their information? Check out the featured image above, because chances are, you have! As a form of local Google...
The Importance of Mobile-Friendly Website Design in 2021
5 Reasons Why You Need a Mobile-Friendly Website Design Chances are, you’re probably reading this post on your smartphone or mobile device. How did we know? Well, 80% of users use a mobile device to search the internet, and this number is steadily increasing!...
Email Marketing Techniques for High Engagement
The Best Email Marketing Techniques in 2021 Did you know that on average, email generates $38 dollars for every $1 spent? With that high of an ROI, there’s no reason why you shouldn’t be taking advantage of the top email marketing techniques in 2021! In order to...
Influencer Marketing vs. Digital Marketing: What’s Best?
This or That: Influencer Marketing vs Digital Marketing Influencers...some love them, some mock them, but all of us follow them. In today’s digital age, it’s hard to escape the world of influencer marketing. Scroll down your feed and you’ll quickly be met with images...