Paid Search Management & Optimization.
Our Approach to Paid Search
We analyze your current brand presence, conduct a competitor analysis, compile industry-specific keyword research then build out your campaigns. All our efforts are planned out and tested ahead of final implementation to make sure we are all set ahead of making your campaign live.
Our Approach to Paid Search
We analyze your current brand presence, conduct a competitor analysis, compile industry specific keyword research then built out your campaigns. All our efforts are planned out and tested ahead of final implementation to make sure we are set ahead of setting your campaign LIVE.
STRATEGIC
ADVERTISING
Campaign Transparency.
We help our clients become thought leaders within their industry by using measurable marketing focused on data-driven results. We make sure our reports are easy to understand and catered to our clients’ needs. We want to make sure we create a shared digital marketing strategy, one that makes “cents”.
Strategies for Paid Search.
Discovery.
Industry-specific research and analysis ahead of implementation:
– Industry Research –
– Competitor Analysis –
– Qualified Search Term Audit –
– Keyword Planning –
– HTML Utilization –
– Intent Consideration –
Ongoing.
Areas of opportunity we take full advantage of:
– UX/UI Optimizations –
– Target Audience –
– Content Curation –
– A/B Split Testing –
– Search Intent –
Analysis.
Insights that lead to data-driven results:
– Search Intent Breakdown –
– Visitor User Flow –
– Target Audience Insights –
– Conversion Process –
– ROI Mapping –
– Competitor Evaluation –